Background
The client offers call centre
services for the French speaking market. Customers include one of
the leading French clothing catalogues. To take advantage of lower
wage costs and other reduced overheads, part of the business is
located in Tunisia. Unfortunately this business had become a victim
of its own success - rapid growth had used up all the available
telecoms capacity. Upgrading would be difficult and costly.
The existing system
used a 128Kb international leased line from France Telecom. Using
standard TDM equipment this allowed only a handful of seats to be
used in the Call Centre. With greater capacity the client also
wanted control the number of calls that each of their customers was
using at any one time.
WTL Solution
WTL's distributor, Phone Control
France, worked with the client to design a VoIP solution that would
give the capacity for the anticipated growth.
The solution uses
the PVx and IPNx DG (E1 gateways) to compress the call centre
traffic and make the most efficient use of the costly international
leased line. At present there are 20 operatives in the Call Centre
but this project will ultimately allow that to expand to 200.

The deal was
concluded after the excellent voice quality of the proposed solution
was demonstrated to the customer. When combined with the great
bandwidth savings and rapid payback period it seemed too good a
solution to refuse.
Traffic is
collected over the national network using French local access
numbers. From here it is fed as conventional TDM traffic via E1
interfaces into IPNx E1 Digital Gateways. These gateways convert the
calls into standard H323 packetised voice. These calls would still
occupy too much of the leased line so the PVx now converts the calls
into NOP (WTL's patented Network Optimisation Protocol). This gives
14 to 1 compression of the traffic and allows the greater call
capacity that the client needs.
Each call centre
customer is allocated a range of Access (DDI) numbers which they
publish for end users to call. The system is set up to inspect the
DDI that was called and check this against the maximum number of
simultaneous calls that customer has paid for. This ensures that
heavy use by one Call Centre customer will not affect the others.
Resilient
Design
An important feature of this project
was the need to maintain very high levels of availability. For this
reason, a resilient network design was proposed where all critical
components have a load-sharing spare installed.

At each site there
is a pair of IPNx DGs. Each of these Digital Gateways has 2 x E1
ports although only one is connected in normal operation. Should
there be a problem with one of the IPNx DGs the E1 cable can be
removed from it and temporarily plugged into the spare port on the
other unit. Similarly, there are two PVXs at each site. Normally,
each IPNx DG passes its traffic to its own PVX. However, should one
of the PVXs fail the IP routing in the IPNx DG is set up to
automatically try the other one. Each PVX has enough capacity to
handle all the traffic from both IPNx DGs should this be necessary.
Benefits of WTL
Solution
-
High voice
quality (so good that callers do not know they are being answered
in Tunisia)
-
Greatly improved
usage of limited bandwidth
-
Flexible system
allows changes at short notice (for example, to support special
promotions by the clients)
-
System is
stackable so easily expanded later
-
Equipment is
fully networkable so other locations are easily added
-
Call capacity can
be reserved per client
-
Resilient design
gives very high availability
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